| IT converging on AV: New Growth Opportunities | | The lines between IT and AV are blurring. More and more organizations have found networked AV -video over IP with true matrix switching over a network - an effective and efficient way to offer their customers engaging content. Multi-point AV installations can be easily controlled and managed, even remotely, using Web browsers. Network bandwidth is no longer an issue with advancements in compression technology, allowing clear and fast distribution of large volumes of video and image-rich content, and in real-time too. New cabling is not necessary as existing LAN infrastructure can be used. | | Increasingly, AV engineers and IT network managers find themselves working together more and more directly. With technology trending towards IoT, big data and cloud-based developments, collaboration between the two disciplines is expected to grow. Big IT boys like Microsoft and Google have started moving into the AV space. Microsoft has already made an impact in commercial AV with its Lync conferencing platform, while Google has acquired Nest Labs, a home automation company. We are truly on the threshold of a 'Computing and Communications' era. | | There is thus a need to close the gap in understanding between AV and IT professionals' equipment. AV giants like Crestron, Extron and Kramer have long embraced the PC world for greater control of home automation and office collaboration systems, and also, to make AV devices smarter. While many in the AV space recognize that the backbone of any information communication system is the IT infrastructure, not many in the IT arena understand how AV equipment works and coexists with a network. IT service providers need to take the cue from its industry 'bigwigs' to broaden their skill sets, in order to capitalize on current realities and opportunities of the AV industry. When both groups work together, the markets will benefit from more creative solutions that better meet their needs. | | Since the launch of the new video wall, MMTV has received positive feedback from viewers, advertisers and business partners - thus truly endorsing the project and cementing MMTV's reputation as one of India's most innovative media companies. | | | | Visit InfoComm India 2014 and learn how you too can benefit from ICT and Pro-AV technologies | | Crestron, Extron and Kramer will be showcasing their latest technologies for diverse applications, together with other Pro-AV brand leaders like Aavara, Biamp, Bose, Christie, ClearOne, Delta Electronics, dnp Denmark, Elite Screens, Hitachi, IHSE USA, Lumens Digital Optics, RGBLink, Sony, and Taiden Indusrial. | | More than 110 manufacturers and suppliers from 21 countries will be featured at InfoComm India 2014, with technology solutions ranging from audio and public address, command and control, digital signage, interactive touch screen, imaging and simulation, multimedia presentation and streaming, to security, unified communication and AV-IT integration. | | Click here to read how these Technologies can help your business !! | COPYRIGHT © INFOCOMM INDIA 2014. ALL RIGHTS RESERVED | | | |
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